Drugs And Love
Charles Manson managed to lure women into his family with his charm and hallucinogenic drugs. In turn, the women then aided him in recruiting men by offering drugs and promoting the “free love” ethos. He demanded that his followers surrender their identities to him, making him their leader. Many of the followers he took were looking for a sense of belonging and deeply lacked a sense of purpose in their lives. He provided it for them.
Failing To Impress
Despite his best efforts and the support of his ‘family’, Manson was failing to make an impression in the music industry. Manson became very frustrated and took a major blow to his ego. At the same time, the cult leader was convinced that there was a violent and turbulent world change that was coming. He called this change, “Helter Skelter”, based on the song by The Beatles.